Looking for fresh coaching talent, Schwartz analyzed the offensive and defensive statistics of what he called the "midlevel schools" in search of any that had enjoyed success out of proportion to their stature. On offense, Texas Tech's numbers leapt out as positively freakish: a midlevel school, playing against the toughest football schools in the country, with the nation's highest scoring offense. Mike Leach had become the Texas Tech head coach before the 2000 season, and from that moment its quarterbacks were transformed into superstars. In Leach's first three seasons, he played a quarterback, Kliff Kingsbury, who wound up passing for more yards than all but three quarterbacks in the history of major college football. When Kingsbury graduated (he is now with the New York Jets), he was replaced by a fifth-year senior named B.J. Symons, who threw 52 touchdown passes and set a single-season college record for passing yards (5,833). The next year, Symons graduated and was succeeded by another senior - like Symons, a fifth-year senior, meaning he had sat out a season. The new quarterback, who had seldom played at Tech before then, was Sonny Cumbie, and Cumbie's 4,742 passing yards in 2004 was the sixth-best year in N.C.A.A. history.

...Schwartz had an N.F.L. coach's perspective on talent, and from his point of view, the players Leach was using to rack up points and yards were no talent at all. None of them had been identified by N.F.L. scouts or even college recruiters as first-rate material. Coming out of high school, most of them had only one or two offers from midrange schools. Sonny Cumbie hadn't even been offered a scholarship; he was just invited to show up for football practice at Texas Tech. Either the market for quarterbacks was screwy - that is, the schools with the recruiting edge, and N.F.L. scouts, were missing big talent - or (much more likely, in Schwartz's view) Leach was finding new and better ways to extract value from his players. "They weren't scoring all these touchdowns because they had the best players," Schwartz told me recently. "They were doing it because they were smarter. Leach had found a way to make it work."

...

Mike Leach, 44, entered the locker room with the quizzical air of a man who has successfully bushwhacked his way through a jungle but isn't quite sure what country he has emerged into. "When you first meet him," Jarrett Hicks, a junior wide receiver, told me, "you think he's an equipment manager." Leach's agent, Gary O'Hagan of I.M.G., who represents dozens of other big-time college and N.F.L. coaches, put it this way, "He's so different from every other football coach it's hard to understand how he's a coach."

...Each off-season, Leach picks something he is curious about and learns as much as he can about it: Geronimo, Daniel Boone, whales, chimpanzees, grizzly bears, Jackson Pollock. The list goes on, and if you can find the common thread, you are a step ahead of his football players. One year, he studied pirates. When he learned that a pirate ship was a functional democracy; that pirates disciplined themselves; that, loathed by others, they nevertheless found ways to work together, the pirate ship became a metaphor for his football team. Last year, after a loss to Texas A.&M. in overtime, Leach hauled the team into the conference room on Sunday morning and delivered a three-hour lecture on the history of pirates. Leach read from his favorite pirate history, "Under the Black Flag," by David Cordingly (the passages about homosexuality on pirate ships had been crossed out). The analogy to football held up for a few minutes, but after a bit, it was clear that Coach Leach was just... talking about pirates.

Labels: football, sports